Role
Lead Product Designer, UI & 3D
Years
2023 – 2026
Focus
Interface design, 3D products
Huddle turns going to the stadium into a collection. Every ticket becomes a collectible card, fans level up for the matches and stadiums they visit, and clubs get a fan area of their own.
What I designed
- Onboarding: pick a sport, a league and your teams.
- Tickets and collection: every ticket becomes a 3D card with the match, the seat and a QR code.
- Fan profile with levels, awards and achievements ("Visit 10 matches", "Visit 11 stadiums").
- Club app concepts: next match, league table, stories, news and a fan area with collections, a prediction game, a vault, vouchers and swaps.
3D products
Animated 3D collectible cards for players, drivers and partner campaigns, from modelling to motion.
- Interface design
- UI/UX
- 3D products
- Motion
- Sports clubs

Tap through the fan app. Long screens scroll.
Alexander Priymak 













